World Water Day 2017: Levi's Protecting a Precious Resource

37 Comments

Levi Strauss & Co. has invested in a broad slate of initiatives to help reduce its water footprint – including a pledge to the White House on last year’s World Water Day – to train all corporate employees to become water ambassadors through Project WET. 



One year later, LS&Co. has trained 26 per cent of its employees in this hands-on curriculum that brings a game-filled approach to teaching kids about the importance of clean water. By 2020, LS&Co. aims to have all corporate employees fully trained.

Water education isn’t the only tool LS&Co. employs to reduce water use:
  • For eight years now, every Levi’s®, Dockers®, Denizen® and Signature by Levi Strauss & Co.™ product has contained a Care Tag for the Planet — instructions on how to care for products in an environmentally friendly way.
  • In 2011, LS&Co. designers challenged themselves to create the same styles consumers love with far less water. Water<Less® products reduce the water used in the denim finishing process by up to 96 per cent. To date, LS&Co. reduced its water use by nearly 2 billion litres.
  • The organization is a founding member of the Better Cotton Initiative, which uses 18 per cent less water than standard cotton. Last year LS&Co.sourced 21 per cent of its cotton from the Better Cotton Initiative.
  • LS&Co. educates factory workers who make its products about safe drinking water and hygiene through its Worker Well-being initiative.
  • The organization works closely with its supply chain to reduce water and chemical use, and are working toward achieving zero discharge of hazardous chemicals by 2020.

Learn more about World Water Day, established by the United Nations in 1993 to draw attention to the critical importance of water conservation and access. 

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37 comments

  1. FashionRadiMarch 22, 2017 at 10:18 PM

    So wonderful that organizations like these exist. Lovely for spreading the word.

    www.fashionradi.com

    ReplyDelete
  2. Fashionably IduMarch 22, 2017 at 11:22 PM

    Totally awesome!

    http://www.fashionablyidu.com/

    ReplyDelete
  3. April CheungMarch 23, 2017 at 1:35 AM

    wow thats amazing!

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    ReplyDelete
  4. Miguel GouveiaMarch 23, 2017 at 3:56 AM

    Thanks a lot :D

    I really love Levi's brand concept :) Super interesting post!

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    ReplyDelete
  5. chelshea floMarch 23, 2017 at 4:51 AM

    I am glad to know there is a well-known clothing brand which also consider about environment, we may thought it's a small thing, but small thing does matter, I really appreciate it :)

    xoxo,

    |CHELSHEAFLO BLOG|
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    ReplyDelete
  6. Paola LauretanoMarch 23, 2017 at 6:57 AM

    Water education is really important!
    Kisses, Paola.
    Expressyourself
    My Instagram

    ReplyDelete
  7. Beauty EditerMarch 23, 2017 at 7:28 AM

    So nice! <3

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    ReplyDelete
  8. AdrikaMarch 23, 2017 at 8:15 AM

    perfect!
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  9. AdrikaMarch 23, 2017 at 8:23 AM

    great!
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  10. Inês SilvaMarch 23, 2017 at 8:30 AM

    thanks for the comment <3
    so nice!

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    ReplyDelete
  11. Mary MaríaMarch 23, 2017 at 10:34 AM

    Very cool, I love it!! Enjoy the day doll!

    Mary María Style

    ReplyDelete
  12. awhiteMarch 23, 2017 at 12:36 PM

    This is a great cause- thanks for sharing!

    -Ashley
    Le Stylo Rouge

    ReplyDelete
  13. ThestylerideMarch 23, 2017 at 3:12 PM

    great post....
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    ReplyDelete
  14. Rina DoriaMarch 23, 2017 at 3:57 PM

    It's so great that everyone, including big brands are trying to be a little more eco friendly!

    xoxo
    Rina Samantha
    http://www.andshedressed.com

    ReplyDelete
  15. Magda CarvalhoMarch 23, 2017 at 5:07 PM

    Fantastic information
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    ReplyDelete
  16. tr3ndygirl fashion blogMarch 23, 2017 at 9:19 PM

    this infographic is very helpful
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    have an happy day, kisses

    ReplyDelete
  17. Gil ZetbaseMarch 24, 2017 at 3:39 AM

    Interesting post!
    Have a nice day!
    Gil Zetbase

    ReplyDelete
  18. YukaMarch 24, 2017 at 3:46 AM

    That is so awesome! I love when brands are also environmentally responsible!

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    ReplyDelete
  19. Suvarna GoldMarch 24, 2017 at 5:20 AM

    thanks for the comment .

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  20. Julia VysotskajaMarch 24, 2017 at 8:43 AM

    thats amazing!))))))

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    ReplyDelete
  21. Beauty UnearthlyMarch 24, 2017 at 11:05 AM

    Interesting post my dear, thank you for sharing :-)

    ReplyDelete
  22. Ilija CvetkovMarch 24, 2017 at 11:13 AM

    Great post, i very like it :)

    new post
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    ReplyDelete
  23. Gingi FreemanMarch 24, 2017 at 4:01 PM

    I had literally just read about this in a book about sustainability!! So cool! <3 - http://www.domesticgeekgirl.com

    ReplyDelete
  24. enrica sciarrettaMarch 24, 2017 at 6:27 PM

    it is amazing!!

    blog: www.fashi0n-m0de.blogspot.it

    ReplyDelete
  25. cielofronterasMarch 25, 2017 at 1:47 AM

    This is so awesome... great to know! =)


    - Cielo
    Mermaid in Heels

    ReplyDelete
  26. MartaMarch 25, 2017 at 6:43 AM

    This is amazing, I didn't know about this project! Well done Levis :D
    LA VEINE

    ReplyDelete
  27. Dressed With SoulMarch 25, 2017 at 3:37 PM

    Happy weekend.
    xx from Bavaria/Germany, Rena
    www.dressedwithsoul.com

    ReplyDelete
  28. Izabela NairMarch 25, 2017 at 3:48 PM

    What an interesting infographic.

    www.mydailywear.co.uk

    ReplyDelete
  29. KarolaMarch 26, 2017 at 7:15 AM

    Świetnie napisane! :)

    http://fasionsstyle.blogspot.com/

    ReplyDelete
  30. Tijana MomcilovicMarch 26, 2017 at 11:32 AM

    nice post dear :)
    kisses :)

    http://itsmetijana.blogspot.rs/

    ReplyDelete
  31. Fashion SnobberMarch 27, 2017 at 8:51 AM

    Amazing post! Really useful infographic! :)
    Kiss
    Luna
    http://www.fashionsnobber.com

    ReplyDelete
  32. Виктория КурикMarch 28, 2017 at 7:55 AM

    As usual very interesting post! Thanks for sharing!
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    ReplyDelete
  33. luna bracaleMarch 28, 2017 at 11:18 AM

    amazing post kisses
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  34. luna bracaleMarch 28, 2017 at 11:19 AM

    wow interesting
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  35. Anya DryaginaMarch 29, 2017 at 10:20 AM

    It's just wonderful!
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  36. KatiMarch 30, 2017 at 3:02 PM

    Good they are trying to make changes!

    Have a great day,
    -Kati
    Almost Stylish

    ReplyDelete
  37. enrica sciarrettaMarch 30, 2017 at 7:10 PM

    have a nice weekend!

    blog: www.fashi0n-m0de.blogspot.it

    ReplyDelete

Thank you for sharing your thoughts and lovely comments! They are most generously appreciated!